
KEYS FUNDRAISER - Saturday June 16th
ART IN
THE BARN with MARK
CROFT and his BAND.
More info to come very soon!
Everyone had a ball!
Thank you to everyone who participated in the First Annual KEYS
Golf Outing at The
Meadows of Six Mile Creek
in Waunakee. Some great golf, tons of prizes, a delicious
lunch and all to help raise funds to help our oganization grow.
A very special thank you to KEYS' Golf Outing Coordinator,
Keefe Bartz who did 97 percent of ALL of the work in putting
this event together. Great job, Keefe!!
Thanks to our Golf Outing sponsors as well:
Famous
Footwear and Krantz Electric Inc.
A great big THANK YOU to Madison area PDQ stores

Madison area PDQ stores sold KEYS during the Holidays
and we can not thank them enough for doing so. Feel free to stop
by your neighborhood PDQ and thank them in person for supporting
KEYS and in turn for helping to make our roads a safer place.
Hilton Garden Inn Fundraiser
- A Huge Success!
A great big THANK YOU to everyone who joined us at the Hilton Garden
Inn for their one year anniversary celebration. All proceeds from
lunch were donated to KEYS and the food was delicious! Our thanks
to the management and staff of the Hilton Garden Inn for all of
their hard work and support for the KEYS organization. So, if you
ever need a place to stay in the Madison area, may we suggest...
Hilton Garden Inn Staff
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WISC Editorial by Neil Heinen - August 17
2005
At the heart of our Local/Local editorial agenda item is the notion
that
we have the biggest effect on our lives in the closest proximity
to where we live them.
In the case of the safe driving program KEYS - or Keep Everyone
You Know
Safe, that's local sponsors partnering with local businesses, and
the
kinds of caring relationships we foster in our families, our neighborhoods
and our communities.
The idea is simple, you buy a special key at a participating business,
and give it to someone you care about as a personal reminder to
drive responsibly. And it's a reminder that the ramifications of
not driving
safely affect not just the driver, but family, friends and the entire
community. It's about saving lives, but it's also about safer communities.
That's Local/Local at its best.
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Pay Pal is Up and Running
So, you would like to purchase
some Keys, but you live in France? Not a problem - you can
now purchase Keys through Pay Pal. Go to our Get
Keys page and click on the Pay Pal button!
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KEYS Launch Press Release
For More Information, please contact:
Mae Knowles, Meriter Media Relations – (608) 267-5622
Community group has “KEYS” to save lives
Features “Pay-It-Forward” approach
MADISON (June 29, 2005) - Betting that a personal, caring message
will make impaired driving a thing of the past and save lives, a
Dane County community group launched K.E.Y.S. – Keeping Everyone
You know Safe – a unique, positive campaign today.
The campaign’s symbol is a glow-in-the-dark key, with a subtle
heart, engraved with the KEYS logo. Keys are sold in packages of
two – one for you to keep and carry on your key chain and
one to give to someone you love, as a reminder for them to never
drive impaired. “The pay-it-forward approach makes our campaign
unique and is what we believe will ultimately make the difference,”
says Bonnie Stamm, K.E.Y.S co-founder and Meriter Emergency Services
nurse manager. “It’s a visible reminder that someone
cares and wants you back home safe.”
“We hope that it’s just the reminder people need to
make the right decision at a critical point,” says Julie Foley,
also co-founder and the Crime Response Program manager in the Dane
County District Attorney’s Office. “Our goal is to change
the culture. Just as you wouldn’t think of putting a baby
in a car today without a car seat, we don’t want you to party
and then get behind the wheel and drive impaired.”
The campaign is inspired by the tragic deaths of two individuals
– Aimee Stamm Kubler, Bonnie’s daughter and Jim Beyer,
Famous Footwear marketing director. Both were killed by impaired
drivers. “Both were creative, loving, artistic people that
would have personally contributed to this campaign,” says
Bonnie Stamm, Kubler’s mother. “My dream is to have
the key be as recognized as the peace sign is today.”
The committee made up of family, friends, health care professionals,
victim advocates, school officials, law enforcement officers, community
leaders and numerous others have worked for months on this effort.
“People embraced our dream and shared our goal of creating
positive change,” says Stamm. “Every time we hit what
felt like an insurmountable hurdle, just the right person would
be found or would find us and pieces of the puzzle would again fall
into place.”
- One of Jim’s co-workers, Jennifer Stack, sitting at her
kitchen table with her husband another Famous Footwear employee,
came up with symbol and the slogan.
- Meriter Foundation provided the first grant to give the group
a financial base and the ability to start key production.
- The Hiebing Group generously lent their marketing and design
expertise.
- Bill Conzemius, offered the Art in the Barn, Verona, for the
group’s first fundraiser. Aimee’s wedding had been held
in the barn years earlier.
- When no suitable already manufactured key could be found, a Platteville
metallurgy student, Erich Laabs, and a local pewter caster, Valiant
Enterprises, donated their expertise and time to produce a pewter
key.
- Dale Evans of EVCO Plastics waved the cost of the molds to produce
a glow-in-the dark key when the pewter key and the glow in the dark
paint were not compatible.
- The Regional Trauma Advisory Council, whose goal is injury prevention,
has made impaired driving a top priority. The council has provided
a grant to KEYS to spread their vital life saving message.
A package containing two keys is available for a $3 donation. KEYS
are offered at stores, restaurants and other outlets throughout
Dane County.
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